started as a motivational phrase to help creative kids like myself from smaller communities recognize that they can truly be whatever they want. often times being from a small town but having such a huge mind for ideas makes us feel like we have less possibilities or less ability to grow. I want to change that feeling. I want to empower those like me. we may be starting small, but eventually I want to create opportunities for us all to grow and be prouder and louder about where we come from." - ISH